Personal project · Branding

Crafting a forward-thinking brand identity for a global hub of R&D and commercialization.

Disciplines

Branding
Package design
Prototyping

Duration

9 weeks

Year

2021

Type

Personal project

Nanotech Expo is the world’s largest event for nanotechnology, gathering leading researchers, industry professionals, and tech enthusiasts to drive R&D collaboration and commercialization.

This project establishes a comprehensive brand identity system designed to support the scale of a global convention. The visual language translates the structural connectivity of nanotechnology into a scalable graphic system, encompassing both digital branding and physical packaging. The result is a cohesive and adaptable identity that clearly reflects the event’s forward-thinking nature and its practical role as a professional industry hub.